Email marketing services
Email marketing services
With email automations you can create flows so that emails are only sent to subscribers who meet one or more conditions. In this way, you can automate lots of emails and boost effectiveness by segmenting your subscriber database based on the interactions they have with your campaigns.
In each node you can choose between including a template to send, a waiting time or a condition to divide the flow into two paths. Each node will be activated according to the conditions you choose.
You can define time-related variables between one mailing and another, or from the event that you've chosen as the trigger of said campaign. For example: Send a welcome email 1 minute after signing up to the list.
If you need to send different campaigns depending on whether one condition is met or not (for example, one for paying customers and another for non-paying customers), you can also create branches in the flow to be sent according to your customers' route.
Targeting emails by subscriber actions means that you can send them the most relevant content, which will guarantee a higher open rate and, therefore, a better performance for your mailing campaigns.
You can track all your mailings in our Reports section with all data in real time.
Automating mailings will save a lot of time and also provide free-flowing and personalised contact with your subscribers, keeping your list much more active and optimised.
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Configure when and how your email and SMS campaigns should be sent and let our platform work for you.
Automated email marketing is a marketing technique that consists of sending personalised emails automatically and individually to subscribers on a contact list based on their behaviour.
These emails are sent in response to specific subscriber behavior, such as a website registration, a purchase, or a download of content.
Automated email marketing can help your business in a number of ways, such as increasing customer retention and loyalty, improving conversion rates, reducing sales time, customizing the user experience, and increasing sales team efficiency.
Sending each interested person a message that is appropriate to the moment they are in makes these campaigns much more efficient than sending a message to a group of subscribers at the same time.
Using automation in your email campaigns allows you to create many types of flows or “funnels” through which you can guide the user to carry out the actions that interest you. For example:
Onboarding or welcome
Abandoned cart tracking
Course lessons
Satisfaction surveys
Reminders
You can learn about how to fully benefit with our Email marketing automation guide
Automated email marketing differs from email marketing traditional in that the former relies on specific user behaviors and actions to send personalized and scheduled emails, while the latter relies on a list of contacts and sends emails to all contacts on the list at the same time.
Automated email marketing is more effective at reaching users at the right time and with a relevant message.
No. Acumbamail allows you to generate flows based on different behaviors (actions, time, conditionals, etc.) with a visual and intuitive interface.You only have to worry about modifying the templates, and choosing the nodes.
Sign up to Acumbamail and try our email automations. If you have any question, ask us and we help you without obligation.
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