ACUMBAMAIL 101 | How to get started

If you have recently signed up in Acumbamail to send email marketing or SMS campaigns, but you don’t know where to start, we will get you through the process in a simple way.

Create your subscribers' list

The first thing you need to start sending email campaigns with Acumbamail is an email list of subscribers that will receive those emails.

Create your subscribers' list

Import subscribers

You can import your subscribers in different ways: connecting with Google Sheets, uploading a CSV or Excel file, copying and pasting email addresses, adding them manually, or importing a list from another email marketing platform such as MailChimp.

No email subscribers yet? Use our forms

If you haven’t started your email list yet, you can use our forms to embed them on your website, a landing page or you can use an URL to share your form on Social Media.

Import subscribers

Edit your email template

Edit your email template

Import your template

If you have an HTML template of your own you can import it to use it on your email campaigns. You may upload a .zip file or just the HTML.

Import your template

Customize one of our ready-made email templates

You can personalize more than 800 free, responsive templates straight from our email template editor by simply dragging and dropping the content you want. No need to know about coding or design. You can start editing an email template from the Templates section on the left or while creating an email campaign on the go.

Create your email campaign

You can send email campaigns in 5 easy steps with Acumbamail.

Create your email campaign

Set up your campaign

In this first step, you can start setting up elements of your campaign such as:

  • Campaign name

  • Sender email and name

    They are fully customizable

  • Subject line and preheader

  • Link customization

  • Google Analytics follow-up using UTM parameters

Select your subscribers

After that, select the list (or the segment) to which you want to send the campaign.

Select your subscribers

Select your template

Choose from a wide variety of templates and make all the changes you need using our drag & drop editor.

Select your template

Send campaign

Send a test to yourself to ensure that everything works fine, then send your campaign straight away or schedule it for a specific time.

Send campaign

Check out your reports and analytics

Once you have sent out your campaign, you will be able to check the results in real-time by going to Reports, where you will find all information you need to analyze and assess the success of your campaign.

Check out your reports and analytics

Automated email workflows

With Acumbamail you can create automated email workflows triggered by different conditions, such as whether your subscribers meet these conditions or not. Depending on that, they will receive different emails on the workflow.

Automated email workflows

Create a new automated email workflow

Go to Automations on the left panel, create new email automation and select a list (or segment within a list) of recipients for your email workflow.

Select a triggering event (new recipient on the list or segment or a specific date). You may choose different modules for your workflow:

  • Delay

  • Fork Yes/no (based on an action made by a subscriber or a condition met)

  • Send an email

  • Send an SMS message

  • Until module

  • Webhook

Create a new automated email workflow

Create landing pages

An optimized landing page is key for your email, advertising, or SMS campaigns to succeed. With Acumbamail you can create landing pages in a few minutes, using a drag & drop, user-friendly editor similar to the email editor.

Create landing pages

Select your template

Select one of our free, ready-made templates.

Select your template

Edit your template

Customize the template with Acumbamail's drag & drop editor as you like, create and publish an optimized landing page in just a few minutes, no need to be knowledgeable on design or HTML.

Send SMS campaigns

SMS marketing is currently one of the most effective direct marketing channels. It complements perfectly with other types of strategies such as email marketing. Easily create SMS campaigns and send them in a few minutes.

Send SMS campaigns

Lists

Create your list with the telephone numbers of your contacts with the corresponding country calling code. Check here the list of countries where you can send SMS campaigns.

Campaigns

Select a name for your campaign, a sender name your recipients will see, and write your SMS message.

Campaigns

Reports

Once the campaign is sent, you will be able to check out the reports: delivered, pending, undelivered, and number of clicks made on the links of the campaign if there were any included.

Other tools available in Acumbamail

Acumbamail offers you a series of other complementary tools that may be of interest to you:

If you have any doubts after reading this guide, contact our support team and we will get back to you as soon as possible.

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