{"id":19324,"date":"2021-07-02T14:57:21","date_gmt":"2021-07-02T12:57:21","guid":{"rendered":"https:\/\/acumbamail.com\/blog\/?p=19324"},"modified":"2022-07-06T16:11:33","modified_gmt":"2022-07-06T14:11:33","slug":"dropshipping-como-empezar","status":"publish","type":"post","link":"https:\/\/acumbamail.com\/blog\/dropshipping-como-empezar\/","title":{"rendered":"Dropshipping: c\u00f3mo empezar a dar los primeros pasos"},"content":{"rendered":"

El dropshipping<\/em><\/strong><\/a> es un modelo de ecommerce <\/em>que se ha popularizado notablemente en los \u00faltimos a\u00f1os, gracias a su amplio potencial y a la gran versatilidad que ofrece a la hora de escoger mercados en los que emprender. C\u00f3mo empezar en dropshipping <\/em>es una de las cuestiones m\u00e1s comunes a la hora de plantearse una inversi\u00f3n en este modelo de negocio, por lo que te vamos a explicar qu\u00e9 es, c\u00f3mo funciona y los primeros pasos <\/strong>que debes dar para comenzar.<\/p>\n

\"mano<\/p>\n\n

C\u00f3mo funciona el <\/strong>dropshipping<\/em><\/strong><\/h2>\n

El dropshipping <\/em>es un modelo de negocio basado en la venta de productos de terceros a trav\u00e9s de una tienda <\/strong>online<\/em><\/strong>, sin que exista la necesidad de contar con un stock <\/em>de productos en los almacenes. B\u00e1sicamente, el negocio de dropshipping <\/em>llega a un acuerdo con el proveedor para establecer unos porcentajes de ganancia<\/strong>, y se encarga de gestionar los env\u00edos y hacer que los pagos lleguen al proveedor con \u00e9xito, obteniendo sus correspondientes comisiones.<\/p>\n

Para que lo entiendas de manera r\u00e1pida y sencilla, en este proceso intervienen tres partes:<\/p>\n

    \n
  1. El cliente<\/strong>, que est\u00e1 interesado en adquirir un determinado producto de un ecommerce<\/em>, y efect\u00faa la compra en el mismo.<\/li>\n
  2. El negocio de <\/strong>dropshipping<\/em><\/strong>, que se encarga de recibir y gestionar el producto, notificando la compra al proveedor y encarg\u00e1ndole al mismo su env\u00edo al cliente.<\/li>\n
  3. El proveedor<\/strong>, que cuenta con el stock <\/em>de productos y se encarga de realizar el env\u00edo de los mismos al cliente.<\/li>\n<\/ol>\n

    En definitiva, el negocio de dropshipping <\/em>es un intermediario en la compra de productos de negocios <\/strong>online<\/em><\/strong>, que cobra un margen de ganancias por realizar estas gestiones.<\/p>\n

    Este modelo requiere de una inversi\u00f3n poco elevada, ya que no es necesaria una inversi\u00f3n en stock<\/em> y tampoco tendr\u00e1s que encargarte de los procesos m\u00e1s complejos dentro del mundo de la venta online <\/em>(gesti\u00f3n de almac\u00e9n, env\u00edos, devoluciones\u2026).<\/p>\n

    C\u00f3mo empezar con una tienda <\/strong>dropshipping<\/em>: primeros pasos<\/strong><\/h2>\n

    1. Elegir qu\u00e9 vas a vender<\/strong><\/h3>\n

    Antes de comenzar con este modelo de negocio, debes tomar la primera y m\u00e1s importante decisi\u00f3n en el dropshipping<\/em>: qu\u00e9 vender<\/strong>. Te recomendamos analizar con detenimiento el mercado<\/strong> y seleccionar un nicho atractivo, emergente y con productos en tendencia, ya que buscamos un n\u00famero de ventas elevado que se pueda mantener en el tiempo. Plataformas como Google Trends te ayudar\u00e1n a analizar la situaci\u00f3n del mercado en cada momento.<\/p>\n

    2. Estudiar la competencia<\/strong><\/h3>\n

    No vas a ser el \u00fanico que trabaje con negocios online <\/em>de este tipo, por lo que tambi\u00e9n debes invertir tiempo en analizar y estudiar a la competencia:<\/strong> qu\u00e9 venden, c\u00f3mo lo hacen, cu\u00e1les son sus precios, qu\u00e9 productos son los m\u00e1s vendidos\u2026<\/p>\n

    3. Escoger proveedores y crear tu negocio <\/strong>online<\/em><\/strong><\/h3>\n

    Tras completar los pasos anteriores, tienes que contactar con los mejores proveedores<\/strong> y preguntarles sobre las condiciones y margen de ganancias, prestando especial atenci\u00f3n a la calidad de los productos y al tiempo de env\u00edo. Una vez lo tengas claro, debes escoger una plataforma donde trabajar, elegir tu nombre y establecer tu tienda de venta tipo dropshipping<\/em>.<\/p>\n

    4. Publicitar tu negocio y reciclar tus estrategias<\/strong><\/h3>\n

    Es recomendable invertir en publicidad<\/strong> de tu negocio,<\/strong> como puede ser una campa\u00f1a de email marketing<\/em><\/a>, para aumentar el alcance y conseguir un mayor n\u00famero de ventas. Adem\u00e1s, tambi\u00e9n es imprescindible que analices constantemente tus resultados, identifiques los posibles problemas, innoves en aquellas estrategias que no est\u00e1n funcionando como deber\u00edan y pruebes otras estrategias<\/a> que no est\u00e9n utilizando todav\u00eda tus competidores.<\/p>\n

    Si te preguntabas c\u00f3mo empezar en el dropshipping<\/em>, puedes ver que es una estrategia barata, sencilla y posee un amplio potencial que, de ser explotado correctamente, puede traer grandes beneficios a cualquiera.<\/p>\n","protected":false},"excerpt":{"rendered":"

    El dropshipping es un modelo de ecommerce que se ha popularizado notablemente en los \u00faltimos a\u00f1os, gracias a su amplio potencial y a la gran versatilidad que ofrece a la hora de escoger mercados en los que emprender. C\u00f3mo empezar en dropshipping es una de las cuestiones m\u00e1s comunes a la hora de plantearse una […]<\/p>\n","protected":false},"author":22,"featured_media":19323,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1497],"tags":[],"class_list":["post-19324","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-online"],"yoast_head":"\nDropshipping: c\u00f3mo empezar a dar los primeros pasos<\/title>\n<meta name=\"description\" content=\"Te explicamos c\u00f3mo funciona una tienda online dropshipping y cu\u00e1les son los primeros pasos para saber c\u00f3mo empezar a vender tus productos.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/acumbamail.com\/blog\/dropshipping-como-empezar\/\" \/>\n<meta property=\"og:locale\" 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