{"id":18986,"date":"2021-06-08T12:30:57","date_gmt":"2021-06-08T10:30:57","guid":{"rendered":"https:\/\/acumbamail.com\/blog\/?p=18986"},"modified":"2022-08-06T12:29:35","modified_gmt":"2022-08-06T10:29:35","slug":"promocionar-productos-de-comercio-justo-email-marketing","status":"publish","type":"post","link":"https:\/\/acumbamail.com\/blog\/promocionar-productos-de-comercio-justo-email-marketing\/","title":{"rendered":"Promociona tus productos de Comercio Justo con Email marketing"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">\u00bfSabes <\/span><strong>qu\u00e9 es el Comercio Justo<\/strong><span style=\"font-weight: 400;\">? Si en tu empresa te dedicas a la venta de este tipo de productos y te gustar\u00eda aprender c\u00f3mo impulsarla, te vamos a mostrar c\u00f3mo hacerlo. El <em><strong>E<\/strong><\/em><\/span><strong><em>mail marketing <\/em><\/strong><strong>y el Comercio Justo<\/strong><span style=\"font-weight: 400;\"> pueden ser muy buenos aliados para <\/span><strong>conseguir una buena promoci\u00f3n e incluso lograr ventas<\/strong><span style=\"font-weight: 400;\">.<\/span><\/p>\n\n<h2>Qu\u00e9 es el Comercio Justo<\/h2>\n<p><span style=\"font-weight: 400;\">El <\/span><strong>Comercio Justo<\/strong><span style=\"font-weight: 400;\"> es un <\/span><strong>sistema comercial basado en la transparencia y el respeto, que lucha contra las desigualdades en el mundo comercial<\/strong><span style=\"font-weight: 400;\">. Sus objetivos persiguen conseguir principalmente:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><strong>Salarios y condiciones laborales adecuadas<\/strong><span style=\"font-weight: 400;\">, que permitan una vida digna.<\/span><\/li>\n<li style=\"font-weight: 400;\"><strong>Igualdad entre mujeres y hombres:<\/strong><span style=\"font-weight: 400;\"> mismo trato y retribuci\u00f3n econ\u00f3mica.<\/span><\/li>\n<li style=\"font-weight: 400;\"><strong>Respeto por el medioambiente:<\/strong><span style=\"font-weight: 400;\"> pr\u00e1cticas que respetan el entorno donde se producen los productos y materias primas.<\/span><\/li>\n<li style=\"font-weight: 400;\"><strong>No a la explotaci\u00f3n laboral infantil.<\/strong><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Por todo esto, el Comercio Justo es una <\/span><strong>herramienta de cooperaci\u00f3n<\/strong><span style=\"font-weight: 400;\"> para mejorar el acceso al mercado de productores desfavorecidos o que se encuentran bajo las injustas reglas del comercio internacional que afianzan estados de pobreza y desigualdad en todo el mundo.<\/span><\/p>\n<h2><strong>Email marketing y el Comercio Justo: c\u00f3mo impulsarlo<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Te vamos a recomendar <\/span><strong>trazar una estrategia de <\/strong><strong><em>Email marketing<\/em><\/strong><strong> para impulsar el Comercio Justo en tus campa\u00f1as<\/strong><span style=\"font-weight: 400;\"><strong> siguiendo el <a href=\"https:\/\/acumbamail.com\/blog\/customer-journey-email-marketing-importancia\/\">viaje del cliente potencial a trav\u00e9s del <em>funnel de ventas<\/em><\/a><\/strong>, desde dar a conocerlo hasta la venta del producto en s\u00ed. No es necesario que sigas este orden ni que realices todos los pasos, puedes adaptarlo como m\u00e1s te convenga de cara a tu p\u00fablico.<\/span><\/p>\n<h3>Informa sobre tus procesos de producci\u00f3n<\/h3>\n<p><span style=\"font-weight: 400;\">Crea una <\/span><strong><a href=\"https:\/\/acumbamail.com\/envio-de-newsletter\/\"><em>newsletter<\/em><\/a> que informe sobre la procedencia y la producci\u00f3n de los productos<\/strong><span style=\"font-weight: 400;\"> de Comercio Justo que vendes, as\u00ed conseguir\u00e1s aumentar la confianza de los clientes potenciales en tu empresa. Tambi\u00e9n es muy recomendable dar a conocer a todos los agentes implicados en su proceso de producci\u00f3n, as\u00ed como sus condiciones laborales.<\/span><\/p>\n<h3>Informa sobre los valores del Comercio Justo<\/h3>\n<p><strong>Promocionar los valores y beneficios del comercio justo es fundamental<\/strong><span style=\"font-weight: 400;\"> para hacer entender a los clientes potenciales a qu\u00e9 est\u00e1n contribuyendo con la compra de tus productos. Si conocen esta informaci\u00f3n es m\u00e1s probable que <\/span><strong>despierte el inter\u00e9s y el compromiso<\/strong><span style=\"font-weight: 400;\"> de los clientes potenciales.<\/span><\/p>\n<h3>Demuestra que tus pr\u00e1cticas comerciales son justas<\/h3>\n<p><span style=\"font-weight: 400;\">Es importante dar a conocer las relaciones comerciales con otras empresas y agentes vinculados al comercio justo. Esto ayuda a <\/span><strong>demostrar a los clientes el compromiso de tu empresa con unas pr\u00e1cticas comerciales justas<\/strong><span style=\"font-weight: 400;\"> y equitativas, lo que aumenta la confianza de los clientes potenciales as\u00ed como las oportunidades de captar ventas.<\/span><\/p>\n<h3><em>Storytelling<\/em> de productos<\/h3>\n<p><span style=\"font-weight: 400;\">Una <\/span><strong>t\u00e9cnica para una newsletter efectiva es el <\/strong><a href=\"https:\/\/acumbamail.com\/blog\/storytelling-email-marketing\/\"><strong><em>storytelling<\/em><\/strong><\/a><strong>.<\/strong><span style=\"font-weight: 400;\"> Puedes seleccionar un par de productos de Comercio Justo y <\/span><strong>contar la historia que hay detr\u00e1s de ellos<\/strong><span style=\"font-weight: 400;\"> de forma visual, con im\u00e1genes que acompa\u00f1en: d\u00f3nde se produce y qui\u00e9n lo hace, c\u00f3mo cuida el entorno en sus procesos, en qu\u00e9 beneficia a los productores y al mundo en general, etc.<\/span><\/p>\n<h3><em>Newsletter<\/em> de venta con beneficios<\/h3>\n<p><span style=\"font-weight: 400;\">Puedes hacer <\/span><strong><em>newsletter<\/em> m\u00e1s enfocadas a conseguir conversiones de venta<\/strong><span style=\"font-weight: 400;\">, con una serie de productos junto a sus caracter\u00edsticas principales. En esas caracter\u00edsticas principales, a\u00f1ade un <\/span><strong>apartado destacado que indique los beneficios que se aportan al mundo comprando dicho producto gracias al Comercio Justo. <\/strong><span style=\"font-weight: 400;\">Por ejemplo: \u201cComprando este producto contribuyes a ofrecer una vida digna a productores en zonas de pobreza\u201d. Si ofreces una gama de productos online, nuestro post especializado en <a href=\"https:\/\/acumbamail.com\/blog\/email-marketing-para-ecommerce-guia\/\">Email marketing para <em>ecommerce<\/em><\/a> puede resultarte de inter\u00e9s.\u00a0<\/span><\/p>\n<h2>Conclusiones<\/h2>\n<p><span style=\"font-weight: 400;\">Como hemos visto, lo m\u00e1s importante para <\/span><strong>promocionar el Comercio Justo a trav\u00e9s del <\/strong><strong><em>Email marketing<\/em><\/strong><span style=\"font-weight: 400;\"> es ofrecer esa informaci\u00f3n, dar a conocer procesos y valores que los consumidores no saben que existen. De esta manera, encontrar\u00e1s muchos <\/span><strong>clientes potenciales que se sientan identificados con esos valores y depositen su confianza en ti.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00bfSabes qu\u00e9 es el Comercio Justo? Si en tu empresa te dedicas a la venta de este tipo de productos y te gustar\u00eda aprender c\u00f3mo impulsarla, te vamos a mostrar c\u00f3mo hacerlo. El Email marketing y el Comercio Justo pueden ser muy buenos aliados para conseguir una buena promoci\u00f3n e incluso lograr ventas. Qu\u00e9 es [&hellip;]<\/p>\n","protected":false},"author":22,"featured_media":18985,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1634],"tags":[],"class_list":["post-18986","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-email-marketing-avanzado"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Promociona tus productos de Comercio Justo con Email marketing<\/title>\n<meta name=\"description\" content=\"El email marketing es un medio id\u00f3neo para promocionar tus productos de Comercio Justo. Te ense\u00f1amos 4 ideas de contenido para tus newsletter.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/acumbamail.com\/blog\/promocionar-productos-de-comercio-justo-email-marketing\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Promociona tus productos de Comercio Justo con Email marketing\" \/>\n<meta property=\"og:description\" content=\"El email marketing es un medio id\u00f3neo para promocionar tus productos de Comercio Justo. Te ense\u00f1amos 4 ideas de contenido para tus newsletter.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/acumbamail.com\/blog\/promocionar-productos-de-comercio-justo-email-marketing\/\" \/>\n<meta property=\"og:site_name\" content=\"Blog de Acumbamail\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Acumbamail\" \/>\n<meta property=\"article:published_time\" content=\"2021-06-08T10:30:57+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-08-06T10:29:35+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/acumbamail.com\/blog\/wp-content\/uploads\/2021\/06\/young-men-selling-their-business-online-business-man-working-have-just-started-their-packaging-busin.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"668\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Pablo D\u00edaz\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@pablo.diaz@acumbamail.com\" \/>\n<meta name=\"twitter:site\" content=\"@acumbamail\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Pablo D\u00edaz\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/acumbamail.com\/blog\/promocionar-productos-de-comercio-justo-email-marketing\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/acumbamail.com\/blog\/promocionar-productos-de-comercio-justo-email-marketing\/\"},\"author\":{\"name\":\"Pablo D\u00edaz\",\"@id\":\"https:\/\/acumbamail.com\/blog\/#\/schema\/person\/055a0a9230bbcd078fcf2d115abc240e\"},\"headline\":\"Promociona tus productos de Comercio Justo con Email marketing\",\"datePublished\":\"2021-06-08T10:30:57+00:00\",\"dateModified\":\"2022-08-06T10:29:35+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/acumbamail.com\/blog\/promocionar-productos-de-comercio-justo-email-marketing\/\"},\"wordCount\":668,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/acumbamail.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/acumbamail.com\/blog\/promocionar-productos-de-comercio-justo-email-marketing\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/acumbamail.com\/blog\/wp-content\/uploads\/2021\/06\/young-men-selling-their-business-online-business-man-working-have-just-started-their-packaging-busin.jpg\",\"articleSection\":[\"Email marketing avanzado\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/acumbamail.com\/blog\/promocionar-productos-de-comercio-justo-email-marketing\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/acumbamail.com\/blog\/promocionar-productos-de-comercio-justo-email-marketing\/\",\"url\":\"https:\/\/acumbamail.com\/blog\/promocionar-productos-de-comercio-justo-email-marketing\/\",\"name\":\"Promociona tus productos de Comercio Justo con Email marketing\",\"isPartOf\":{\"@id\":\"https:\/\/acumbamail.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/acumbamail.com\/blog\/promocionar-productos-de-comercio-justo-email-marketing\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/acumbamail.com\/blog\/promocionar-productos-de-comercio-justo-email-marketing\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/acumbamail.com\/blog\/wp-content\/uploads\/2021\/06\/young-men-selling-their-business-online-business-man-working-have-just-started-their-packaging-busin.jpg\",\"datePublished\":\"2021-06-08T10:30:57+00:00\",\"dateModified\":\"2022-08-06T10:29:35+00:00\",\"description\":\"El email marketing es un medio id\u00f3neo para promocionar tus productos de Comercio Justo. Te ense\u00f1amos 4 ideas de contenido para tus newsletter.\",\"breadcrumb\":{\"@id\":\"https:\/\/acumbamail.com\/blog\/promocionar-productos-de-comercio-justo-email-marketing\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/acumbamail.com\/blog\/promocionar-productos-de-comercio-justo-email-marketing\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/acumbamail.com\/blog\/promocionar-productos-de-comercio-justo-email-marketing\/#primaryimage\",\"url\":\"https:\/\/acumbamail.com\/blog\/wp-content\/uploads\/2021\/06\/young-men-selling-their-business-online-business-man-working-have-just-started-their-packaging-busin.jpg\",\"contentUrl\":\"https:\/\/acumbamail.com\/blog\/wp-content\/uploads\/2021\/06\/young-men-selling-their-business-online-business-man-working-have-just-started-their-packaging-busin.jpg\",\"width\":1000,\"height\":668,\"caption\":\"Hombre con gafas mirando una tableta en su escritorio\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/acumbamail.com\/blog\/promocionar-productos-de-comercio-justo-email-marketing\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Blog Acumbamail\",\"item\":\"https:\/\/acumbamail.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Email marketing avanzado\",\"item\":\"https:\/\/acumbamail.com\/blog\/category\/email-marketing-avanzado\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Promociona tus productos de Comercio Justo con Email marketing\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/acumbamail.com\/blog\/#website\",\"url\":\"https:\/\/acumbamail.com\/blog\/\",\"name\":\"Blog de Acumbamail\",\"description\":\"Blog sobre email marketing y marketing online\",\"publisher\":{\"@id\":\"https:\/\/acumbamail.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/acumbamail.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/acumbamail.com\/blog\/#organization\",\"name\":\"Acumbamail\",\"url\":\"https:\/\/acumbamail.com\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/acumbamail.com\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/acumbamail.com\/blog\/wp-content\/uploads\/2022\/05\/acumbamail-black-logo.9f7ef42753fc.svg\",\"contentUrl\":\"https:\/\/acumbamail.com\/blog\/wp-content\/uploads\/2022\/05\/acumbamail-black-logo.9f7ef42753fc.svg\",\"width\":1,\"height\":1,\"caption\":\"Acumbamail\"},\"image\":{\"@id\":\"https:\/\/acumbamail.com\/blog\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/Acumbamail\",\"https:\/\/x.com\/acumbamail\",\"https:\/\/es.linkedin.com\/company\/acumbamail\",\"https:\/\/www.youtube.com\/channel\/UCTBXceaOBLUqC0bdUXc2PDA\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/acumbamail.com\/blog\/#\/schema\/person\/055a0a9230bbcd078fcf2d115abc240e\",\"name\":\"Pablo D\u00edaz\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/acumbamail.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/acumbamail.com\/blog\/wp-content\/uploads\/2022\/04\/pablo.svg\",\"contentUrl\":\"https:\/\/acumbamail.com\/blog\/wp-content\/uploads\/2022\/04\/pablo.svg\",\"caption\":\"Pablo D\u00edaz\"},\"description\":\"Soy licenciado en Comunicaci\u00f3n Audiovisual y, actualmente, Senior Marketing Specialist en Acumbamail. Antes, vend\u00eda papel en Dunder Mifflin.\",\"sameAs\":[\"https:\/\/www.linkedin.com\/in\/pablodiazgimenez\/\",\"https:\/\/x.com\/pablo.diaz@acumbamail.com\"],\"url\":\"https:\/\/acumbamail.com\/blog\/author\/pablo\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Promociona tus productos de Comercio Justo con Email marketing","description":"El email marketing es un medio id\u00f3neo para promocionar tus productos de Comercio Justo. Te ense\u00f1amos 4 ideas de contenido para tus newsletter.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/acumbamail.com\/blog\/promocionar-productos-de-comercio-justo-email-marketing\/","og_locale":"es_ES","og_type":"article","og_title":"Promociona tus productos de Comercio Justo con Email marketing","og_description":"El email marketing es un medio id\u00f3neo para promocionar tus productos de Comercio Justo. Te ense\u00f1amos 4 ideas de contenido para tus newsletter.","og_url":"https:\/\/acumbamail.com\/blog\/promocionar-productos-de-comercio-justo-email-marketing\/","og_site_name":"Blog de Acumbamail","article_publisher":"https:\/\/www.facebook.com\/Acumbamail","article_published_time":"2021-06-08T10:30:57+00:00","article_modified_time":"2022-08-06T10:29:35+00:00","og_image":[{"width":1000,"height":668,"url":"https:\/\/acumbamail.com\/blog\/wp-content\/uploads\/2021\/06\/young-men-selling-their-business-online-business-man-working-have-just-started-their-packaging-busin.jpg","type":"image\/jpeg"}],"author":"Pablo D\u00edaz","twitter_card":"summary_large_image","twitter_creator":"@pablo.diaz@acumbamail.com","twitter_site":"@acumbamail","twitter_misc":{"Escrito por":"Pablo D\u00edaz","Tiempo de lectura":"3 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/acumbamail.com\/blog\/promocionar-productos-de-comercio-justo-email-marketing\/#article","isPartOf":{"@id":"https:\/\/acumbamail.com\/blog\/promocionar-productos-de-comercio-justo-email-marketing\/"},"author":{"name":"Pablo D\u00edaz","@id":"https:\/\/acumbamail.com\/blog\/#\/schema\/person\/055a0a9230bbcd078fcf2d115abc240e"},"headline":"Promociona tus productos de Comercio Justo con Email marketing","datePublished":"2021-06-08T10:30:57+00:00","dateModified":"2022-08-06T10:29:35+00:00","mainEntityOfPage":{"@id":"https:\/\/acumbamail.com\/blog\/promocionar-productos-de-comercio-justo-email-marketing\/"},"wordCount":668,"commentCount":0,"publisher":{"@id":"https:\/\/acumbamail.com\/blog\/#organization"},"image":{"@id":"https:\/\/acumbamail.com\/blog\/promocionar-productos-de-comercio-justo-email-marketing\/#primaryimage"},"thumbnailUrl":"https:\/\/acumbamail.com\/blog\/wp-content\/uploads\/2021\/06\/young-men-selling-their-business-online-business-man-working-have-just-started-their-packaging-busin.jpg","articleSection":["Email marketing avanzado"],"inLanguage":"es","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/acumbamail.com\/blog\/promocionar-productos-de-comercio-justo-email-marketing\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/acumbamail.com\/blog\/promocionar-productos-de-comercio-justo-email-marketing\/","url":"https:\/\/acumbamail.com\/blog\/promocionar-productos-de-comercio-justo-email-marketing\/","name":"Promociona tus productos de Comercio Justo con Email marketing","isPartOf":{"@id":"https:\/\/acumbamail.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/acumbamail.com\/blog\/promocionar-productos-de-comercio-justo-email-marketing\/#primaryimage"},"image":{"@id":"https:\/\/acumbamail.com\/blog\/promocionar-productos-de-comercio-justo-email-marketing\/#primaryimage"},"thumbnailUrl":"https:\/\/acumbamail.com\/blog\/wp-content\/uploads\/2021\/06\/young-men-selling-their-business-online-business-man-working-have-just-started-their-packaging-busin.jpg","datePublished":"2021-06-08T10:30:57+00:00","dateModified":"2022-08-06T10:29:35+00:00","description":"El email marketing es un medio id\u00f3neo para promocionar tus productos de Comercio Justo. Te ense\u00f1amos 4 ideas de contenido para tus newsletter.","breadcrumb":{"@id":"https:\/\/acumbamail.com\/blog\/promocionar-productos-de-comercio-justo-email-marketing\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/acumbamail.com\/blog\/promocionar-productos-de-comercio-justo-email-marketing\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/acumbamail.com\/blog\/promocionar-productos-de-comercio-justo-email-marketing\/#primaryimage","url":"https:\/\/acumbamail.com\/blog\/wp-content\/uploads\/2021\/06\/young-men-selling-their-business-online-business-man-working-have-just-started-their-packaging-busin.jpg","contentUrl":"https:\/\/acumbamail.com\/blog\/wp-content\/uploads\/2021\/06\/young-men-selling-their-business-online-business-man-working-have-just-started-their-packaging-busin.jpg","width":1000,"height":668,"caption":"Hombre con gafas mirando una tableta en su escritorio"},{"@type":"BreadcrumbList","@id":"https:\/\/acumbamail.com\/blog\/promocionar-productos-de-comercio-justo-email-marketing\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Blog Acumbamail","item":"https:\/\/acumbamail.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Email marketing avanzado","item":"https:\/\/acumbamail.com\/blog\/category\/email-marketing-avanzado\/"},{"@type":"ListItem","position":3,"name":"Promociona tus productos de Comercio Justo con Email marketing"}]},{"@type":"WebSite","@id":"https:\/\/acumbamail.com\/blog\/#website","url":"https:\/\/acumbamail.com\/blog\/","name":"Blog de Acumbamail","description":"Blog sobre email marketing y marketing online","publisher":{"@id":"https:\/\/acumbamail.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/acumbamail.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/acumbamail.com\/blog\/#organization","name":"Acumbamail","url":"https:\/\/acumbamail.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/acumbamail.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/acumbamail.com\/blog\/wp-content\/uploads\/2022\/05\/acumbamail-black-logo.9f7ef42753fc.svg","contentUrl":"https:\/\/acumbamail.com\/blog\/wp-content\/uploads\/2022\/05\/acumbamail-black-logo.9f7ef42753fc.svg","width":1,"height":1,"caption":"Acumbamail"},"image":{"@id":"https:\/\/acumbamail.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/Acumbamail","https:\/\/x.com\/acumbamail","https:\/\/es.linkedin.com\/company\/acumbamail","https:\/\/www.youtube.com\/channel\/UCTBXceaOBLUqC0bdUXc2PDA"]},{"@type":"Person","@id":"https:\/\/acumbamail.com\/blog\/#\/schema\/person\/055a0a9230bbcd078fcf2d115abc240e","name":"Pablo D\u00edaz","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/acumbamail.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/acumbamail.com\/blog\/wp-content\/uploads\/2022\/04\/pablo.svg","contentUrl":"https:\/\/acumbamail.com\/blog\/wp-content\/uploads\/2022\/04\/pablo.svg","caption":"Pablo D\u00edaz"},"description":"Soy licenciado en Comunicaci\u00f3n Audiovisual y, actualmente, Senior Marketing Specialist en Acumbamail. Antes, vend\u00eda papel en Dunder Mifflin.","sameAs":["https:\/\/www.linkedin.com\/in\/pablodiazgimenez\/","https:\/\/x.com\/pablo.diaz@acumbamail.com"],"url":"https:\/\/acumbamail.com\/blog\/author\/pablo\/"}]}},"lang":"es","translations":{"es":18986},"pll_sync_post":[],"_links":{"self":[{"href":"https:\/\/acumbamail.com\/blog\/wp-json\/wp\/v2\/posts\/18986","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/acumbamail.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/acumbamail.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/acumbamail.com\/blog\/wp-json\/wp\/v2\/users\/22"}],"replies":[{"embeddable":true,"href":"https:\/\/acumbamail.com\/blog\/wp-json\/wp\/v2\/comments?post=18986"}],"version-history":[{"count":8,"href":"https:\/\/acumbamail.com\/blog\/wp-json\/wp\/v2\/posts\/18986\/revisions"}],"predecessor-version":[{"id":24596,"href":"https:\/\/acumbamail.com\/blog\/wp-json\/wp\/v2\/posts\/18986\/revisions\/24596"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/acumbamail.com\/blog\/wp-json\/wp\/v2\/media\/18985"}],"wp:attachment":[{"href":"https:\/\/acumbamail.com\/blog\/wp-json\/wp\/v2\/media?parent=18986"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/acumbamail.com\/blog\/wp-json\/wp\/v2\/categories?post=18986"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/acumbamail.com\/blog\/wp-json\/wp\/v2\/tags?post=18986"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}