{"id":18102,"date":"2021-04-19T08:25:40","date_gmt":"2021-04-19T06:25:40","guid":{"rendered":"https:\/\/acumbamail.com\/blog\/?p=18102"},"modified":"2022-08-07T10:16:33","modified_gmt":"2022-08-07T08:16:33","slug":"producto-minimo-viable","status":"publish","type":"post","link":"https:\/\/acumbamail.com\/blog\/producto-minimo-viable\/","title":{"rendered":"C\u00f3mo construir un producto m\u00ednimo viable (PMV o MVP)"},"content":{"rendered":"

Hablar de la metodolog\u00eda Lean Startup<\/strong> no es posible sin hacer referencia a uno de sus principales elementos, el producto m\u00ednimo viable.<\/strong> Gracias a \u00e9l una empresa emergente puede reducir sus riesgos a la hora de salir al mercado, al tiempo que ofrece grandes ahorros en tiempo y dinero en su desarrollo.<\/p>\n\n

Qu\u00e9 es un producto m\u00ednimo viable y por qu\u00e9 es necesario<\/h2>\n

Lanzar al mercado un producto o servicio nuevo<\/strong> supone todo un reto para cualquier emprendedor, ya que podr\u00eda llegar a invertir gran parte de sus ahorros y mucho tiempo en desarrollar un producto que finalmente fracasa a la hora de ser lanzado al mercado.<\/p>\n

Para evitar este problema, tanto startups como otros muchos tipos de emprendimientos pueden recurrir al lanzamiento de un producto m\u00ednimo bajo un riesgo calculado. <\/strong>Este no es m\u00e1s que una primera versi\u00f3n funcional de tu idea, <\/strong>pero que es clave para poder entender de primera mano su viabilidad.<\/p>\n

Un MVP o M\u00ednimo Producto Viable <\/strong>es un prototipo que se hace con el m\u00ednimo esfuerzo con el objetivo de recabar la mayor cantidad de datos posibles<\/strong> a partir de los propios clientes. Gracias a \u00e9l es posible validar la hip\u00f3tesis para la cual ha sido dise\u00f1ado, es decir, conocer si responde a las necesidades de los clientes potenciales.<\/p>\n

A partir de ese momento el objetivo es recolectar la mayor cantidad de informaci\u00f3n posible para mejorar el producto lo antes posible<\/strong> y as\u00ed lanzarlo a un p\u00fablico m\u00e1s amplio. De esta forma, el MVP permite desarrollar un producto m\u00ednimamente funcional, que aporta un valor inmediato sin disparar los costes.<\/strong><\/p>\n

C\u00f3mo construir un producto m\u00ednimo viable<\/h2>\n

Para empezar a construir un producto m\u00ednimo viable<\/strong> es fundamental tener una idea sobre qu\u00e9 soluci\u00f3n real aporta a tus clientes potenciales. Para su creaci\u00f3n deber\u00e1s seguir estos pasos:<\/p>\n

Conoce a fondo a tu cliente objetivo<\/a><\/h3>\n

Para poder crear tu MVP es imprescindible que logres entender las necesidades de tu cliente. Para conocerlos tendr\u00e1s que comprobar si realmente habr\u00e1 personas interesadas en tu producto. De igual manera, conviene hacerles preguntas a trav\u00e9s de encuestas que te permitan obtener informaci\u00f3n relevante. Para poder determinar lo que es un producto m\u00ednimo viable, por ejemplo, puedes fijarte tambi\u00e9n en herramientas como Google Trends que te permitan conocer el volumen de b\u00fasqueda de determinados t\u00e9rminos.<\/p>\n

An\u00e1lisis de los competidores<\/h3>\n

Tras haber recabado informaci\u00f3n llegar\u00e1 el momento de analizar a la competencia. Debes valorar los productos que ofrecen, su precio, las opiniones de sus clientes, etc.<\/p>\n

Crea el MVP o M\u00ednimo Producto Viable<\/h3>\n

Una vez obtenidos todos los datos anteriores tendr\u00e1s que desarrollar tu MVP, debiendo este responder a las funciones m\u00ednimas para que sea probado por tus clientes potenciales. Hay que tener en cuenta que no tendr\u00e1 las caracter\u00edsticas finales, ya que estas se implementar\u00e1n tras este primer lanzamiento a un grupo reducido de personas. Para esta llegada al mercado puedes recurrir a test de humo (redes sociales, enviar email<\/a>\u2026), crowdfunding, entrevistas a clientes, etc.<\/p>\n

Una vez lanzado el MVP<\/h3>\n

Conviene trazar un plan de marketing<\/a> incipiente que incluya todos los medios de los que podr\u00e1s disponer para hacer promoci\u00f3n de tu producto.<\/p>\n

Conclusi\u00f3n<\/h2>\n

Como ves, es muy importante tener clara la idea de construir un producto m\u00ednimo viable, ya que es clave para poder adentrarse en el mercado, recabar informaci\u00f3n vital para mejorarlo<\/strong> y poder llegar a un p\u00fablico m\u00e1s amplio.<\/p>\n","protected":false},"excerpt":{"rendered":"

Hablar de la metodolog\u00eda Lean Startup no es posible sin hacer referencia a uno de sus principales elementos, el producto m\u00ednimo viable. Gracias a \u00e9l una empresa emergente puede reducir sus riesgos a la hora de salir al mercado, al tiempo que ofrece grandes ahorros en tiempo y dinero en su desarrollo. Qu\u00e9 es un […]<\/p>\n","protected":false},"author":22,"featured_media":18101,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1497],"tags":[],"class_list":["post-18102","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-online"],"yoast_head":"\nC\u00f3mo construir un producto m\u00ednimo viable (PMV o MVP)<\/title>\n<meta name=\"description\" content=\"Te explicamos qu\u00e9 es un producto m\u00ednimo viable (PMV o MVP), seg\u00fan la metodolog\u00eda Lean, y c\u00f3mo construir uno.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/acumbamail.com\/blog\/producto-minimo-viable\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"C\u00f3mo construir un producto m\u00ednimo viable (PMV o MVP)\" \/>\n<meta property=\"og:description\" content=\"Te explicamos qu\u00e9 es un producto m\u00ednimo viable (PMV o MVP), seg\u00fan la metodolog\u00eda Lean, y c\u00f3mo construir uno.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/acumbamail.com\/blog\/producto-minimo-viable\/\" \/>\n<meta property=\"og:site_name\" content=\"Blog de Acumbamail\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Acumbamail\" \/>\n<meta property=\"article:published_time\" content=\"2021-04-19T06:25:40+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-08-07T08:16:33+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/acumbamail.com\/blog\/wp-content\/uploads\/2021\/03\/producto_minimo_viable.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"850\" \/>\n\t<meta property=\"og:image:height\" content=\"478\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Pablo D\u00edaz\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@pablo.diaz@acumbamail.com\" \/>\n<meta name=\"twitter:site\" content=\"@acumbamail\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Pablo D\u00edaz\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/acumbamail.com\/blog\/producto-minimo-viable\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/acumbamail.com\/blog\/producto-minimo-viable\/\"},\"author\":{\"name\":\"Pablo D\u00edaz\",\"@id\":\"https:\/\/acumbamail.com\/blog\/#\/schema\/person\/055a0a9230bbcd078fcf2d115abc240e\"},\"headline\":\"C\u00f3mo construir un producto m\u00ednimo viable (PMV o MVP)\",\"datePublished\":\"2021-04-19T06:25:40+00:00\",\"dateModified\":\"2022-08-07T08:16:33+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/acumbamail.com\/blog\/producto-minimo-viable\/\"},\"wordCount\":612,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/acumbamail.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/acumbamail.com\/blog\/producto-minimo-viable\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/acumbamail.com\/blog\/wp-content\/uploads\/2021\/03\/producto_minimo_viable.jpg\",\"articleSection\":[\"Marketing Online\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/acumbamail.com\/blog\/producto-minimo-viable\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/acumbamail.com\/blog\/producto-minimo-viable\/\",\"url\":\"https:\/\/acumbamail.com\/blog\/producto-minimo-viable\/\",\"name\":\"C\u00f3mo construir un producto m\u00ednimo viable (PMV o MVP)\",\"isPartOf\":{\"@id\":\"https:\/\/acumbamail.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/acumbamail.com\/blog\/producto-minimo-viable\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/acumbamail.com\/blog\/producto-minimo-viable\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/acumbamail.com\/blog\/wp-content\/uploads\/2021\/03\/producto_minimo_viable.jpg\",\"datePublished\":\"2021-04-19T06:25:40+00:00\",\"dateModified\":\"2022-08-07T08:16:33+00:00\",\"description\":\"Te explicamos qu\u00e9 es un producto m\u00ednimo viable (PMV o MVP), seg\u00fan la metodolog\u00eda Lean, y c\u00f3mo construir uno.\",\"breadcrumb\":{\"@id\":\"https:\/\/acumbamail.com\/blog\/producto-minimo-viable\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/acumbamail.com\/blog\/producto-minimo-viable\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/acumbamail.com\/blog\/producto-minimo-viable\/#primaryimage\",\"url\":\"https:\/\/acumbamail.com\/blog\/wp-content\/uploads\/2021\/03\/producto_minimo_viable.jpg\",\"contentUrl\":\"https:\/\/acumbamail.com\/blog\/wp-content\/uploads\/2021\/03\/producto_minimo_viable.jpg\",\"width\":850,\"height\":478,\"caption\":\"c\u00f3mo construir un producto m\u00ednimo viable\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/acumbamail.com\/blog\/producto-minimo-viable\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Blog Acumbamail\",\"item\":\"https:\/\/acumbamail.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Marketing Online\",\"item\":\"https:\/\/acumbamail.com\/blog\/category\/marketing-online\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"C\u00f3mo construir un producto m\u00ednimo viable (PMV o MVP)\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/acumbamail.com\/blog\/#website\",\"url\":\"https:\/\/acumbamail.com\/blog\/\",\"name\":\"Blog de Acumbamail\",\"description\":\"Blog sobre email marketing y marketing online\",\"publisher\":{\"@id\":\"https:\/\/acumbamail.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/acumbamail.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/acumbamail.com\/blog\/#organization\",\"name\":\"Acumbamail\",\"url\":\"https:\/\/acumbamail.com\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/acumbamail.com\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/acumbamail.com\/blog\/wp-content\/uploads\/2022\/05\/acumbamail-black-logo.9f7ef42753fc.svg\",\"contentUrl\":\"https:\/\/acumbamail.com\/blog\/wp-content\/uploads\/2022\/05\/acumbamail-black-logo.9f7ef42753fc.svg\",\"width\":1,\"height\":1,\"caption\":\"Acumbamail\"},\"image\":{\"@id\":\"https:\/\/acumbamail.com\/blog\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/Acumbamail\",\"https:\/\/x.com\/acumbamail\",\"https:\/\/es.linkedin.com\/company\/acumbamail\",\"https:\/\/www.youtube.com\/channel\/UCTBXceaOBLUqC0bdUXc2PDA\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/acumbamail.com\/blog\/#\/schema\/person\/055a0a9230bbcd078fcf2d115abc240e\",\"name\":\"Pablo D\u00edaz\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/acumbamail.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/acumbamail.com\/blog\/wp-content\/uploads\/2022\/04\/pablo.svg\",\"contentUrl\":\"https:\/\/acumbamail.com\/blog\/wp-content\/uploads\/2022\/04\/pablo.svg\",\"caption\":\"Pablo D\u00edaz\"},\"description\":\"Soy licenciado en Comunicaci\u00f3n Audiovisual y, actualmente, Senior Marketing Specialist en Acumbamail. Antes, vend\u00eda papel en Dunder Mifflin.\",\"sameAs\":[\"https:\/\/www.linkedin.com\/in\/pablodiazgimenez\/\",\"https:\/\/x.com\/pablo.diaz@acumbamail.com\"],\"url\":\"https:\/\/acumbamail.com\/blog\/author\/pablo\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"C\u00f3mo construir un producto m\u00ednimo viable (PMV o MVP)","description":"Te explicamos qu\u00e9 es un producto m\u00ednimo viable (PMV o MVP), seg\u00fan la metodolog\u00eda Lean, y c\u00f3mo construir uno.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/acumbamail.com\/blog\/producto-minimo-viable\/","og_locale":"es_ES","og_type":"article","og_title":"C\u00f3mo construir un producto m\u00ednimo viable (PMV o MVP)","og_description":"Te explicamos qu\u00e9 es un producto m\u00ednimo viable (PMV o MVP), seg\u00fan la metodolog\u00eda Lean, y c\u00f3mo construir uno.","og_url":"https:\/\/acumbamail.com\/blog\/producto-minimo-viable\/","og_site_name":"Blog de Acumbamail","article_publisher":"https:\/\/www.facebook.com\/Acumbamail","article_published_time":"2021-04-19T06:25:40+00:00","article_modified_time":"2022-08-07T08:16:33+00:00","og_image":[{"width":850,"height":478,"url":"https:\/\/acumbamail.com\/blog\/wp-content\/uploads\/2021\/03\/producto_minimo_viable.jpg","type":"image\/jpeg"}],"author":"Pablo D\u00edaz","twitter_card":"summary_large_image","twitter_creator":"@pablo.diaz@acumbamail.com","twitter_site":"@acumbamail","twitter_misc":{"Escrito por":"Pablo D\u00edaz","Tiempo de lectura":"3 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/acumbamail.com\/blog\/producto-minimo-viable\/#article","isPartOf":{"@id":"https:\/\/acumbamail.com\/blog\/producto-minimo-viable\/"},"author":{"name":"Pablo D\u00edaz","@id":"https:\/\/acumbamail.com\/blog\/#\/schema\/person\/055a0a9230bbcd078fcf2d115abc240e"},"headline":"C\u00f3mo construir un producto m\u00ednimo viable (PMV o MVP)","datePublished":"2021-04-19T06:25:40+00:00","dateModified":"2022-08-07T08:16:33+00:00","mainEntityOfPage":{"@id":"https:\/\/acumbamail.com\/blog\/producto-minimo-viable\/"},"wordCount":612,"commentCount":0,"publisher":{"@id":"https:\/\/acumbamail.com\/blog\/#organization"},"image":{"@id":"https:\/\/acumbamail.com\/blog\/producto-minimo-viable\/#primaryimage"},"thumbnailUrl":"https:\/\/acumbamail.com\/blog\/wp-content\/uploads\/2021\/03\/producto_minimo_viable.jpg","articleSection":["Marketing Online"],"inLanguage":"es","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/acumbamail.com\/blog\/producto-minimo-viable\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/acumbamail.com\/blog\/producto-minimo-viable\/","url":"https:\/\/acumbamail.com\/blog\/producto-minimo-viable\/","name":"C\u00f3mo construir un producto m\u00ednimo viable (PMV o MVP)","isPartOf":{"@id":"https:\/\/acumbamail.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/acumbamail.com\/blog\/producto-minimo-viable\/#primaryimage"},"image":{"@id":"https:\/\/acumbamail.com\/blog\/producto-minimo-viable\/#primaryimage"},"thumbnailUrl":"https:\/\/acumbamail.com\/blog\/wp-content\/uploads\/2021\/03\/producto_minimo_viable.jpg","datePublished":"2021-04-19T06:25:40+00:00","dateModified":"2022-08-07T08:16:33+00:00","description":"Te explicamos qu\u00e9 es un producto m\u00ednimo viable (PMV o MVP), seg\u00fan la metodolog\u00eda Lean, y c\u00f3mo construir uno.","breadcrumb":{"@id":"https:\/\/acumbamail.com\/blog\/producto-minimo-viable\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/acumbamail.com\/blog\/producto-minimo-viable\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/acumbamail.com\/blog\/producto-minimo-viable\/#primaryimage","url":"https:\/\/acumbamail.com\/blog\/wp-content\/uploads\/2021\/03\/producto_minimo_viable.jpg","contentUrl":"https:\/\/acumbamail.com\/blog\/wp-content\/uploads\/2021\/03\/producto_minimo_viable.jpg","width":850,"height":478,"caption":"c\u00f3mo construir un producto m\u00ednimo viable"},{"@type":"BreadcrumbList","@id":"https:\/\/acumbamail.com\/blog\/producto-minimo-viable\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Blog Acumbamail","item":"https:\/\/acumbamail.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Marketing Online","item":"https:\/\/acumbamail.com\/blog\/category\/marketing-online\/"},{"@type":"ListItem","position":3,"name":"C\u00f3mo construir un producto m\u00ednimo viable (PMV o MVP)"}]},{"@type":"WebSite","@id":"https:\/\/acumbamail.com\/blog\/#website","url":"https:\/\/acumbamail.com\/blog\/","name":"Blog de Acumbamail","description":"Blog sobre email marketing y marketing online","publisher":{"@id":"https:\/\/acumbamail.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/acumbamail.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/acumbamail.com\/blog\/#organization","name":"Acumbamail","url":"https:\/\/acumbamail.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/acumbamail.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/acumbamail.com\/blog\/wp-content\/uploads\/2022\/05\/acumbamail-black-logo.9f7ef42753fc.svg","contentUrl":"https:\/\/acumbamail.com\/blog\/wp-content\/uploads\/2022\/05\/acumbamail-black-logo.9f7ef42753fc.svg","width":1,"height":1,"caption":"Acumbamail"},"image":{"@id":"https:\/\/acumbamail.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/Acumbamail","https:\/\/x.com\/acumbamail","https:\/\/es.linkedin.com\/company\/acumbamail","https:\/\/www.youtube.com\/channel\/UCTBXceaOBLUqC0bdUXc2PDA"]},{"@type":"Person","@id":"https:\/\/acumbamail.com\/blog\/#\/schema\/person\/055a0a9230bbcd078fcf2d115abc240e","name":"Pablo D\u00edaz","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/acumbamail.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/acumbamail.com\/blog\/wp-content\/uploads\/2022\/04\/pablo.svg","contentUrl":"https:\/\/acumbamail.com\/blog\/wp-content\/uploads\/2022\/04\/pablo.svg","caption":"Pablo D\u00edaz"},"description":"Soy licenciado en Comunicaci\u00f3n Audiovisual y, actualmente, Senior Marketing Specialist en Acumbamail. Antes, vend\u00eda papel en Dunder Mifflin.","sameAs":["https:\/\/www.linkedin.com\/in\/pablodiazgimenez\/","https:\/\/x.com\/pablo.diaz@acumbamail.com"],"url":"https:\/\/acumbamail.com\/blog\/author\/pablo\/"}]}},"lang":"es","translations":{"es":18102},"pll_sync_post":[],"_links":{"self":[{"href":"https:\/\/acumbamail.com\/blog\/wp-json\/wp\/v2\/posts\/18102","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/acumbamail.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/acumbamail.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/acumbamail.com\/blog\/wp-json\/wp\/v2\/users\/22"}],"replies":[{"embeddable":true,"href":"https:\/\/acumbamail.com\/blog\/wp-json\/wp\/v2\/comments?post=18102"}],"version-history":[{"count":11,"href":"https:\/\/acumbamail.com\/blog\/wp-json\/wp\/v2\/posts\/18102\/revisions"}],"predecessor-version":[{"id":24702,"href":"https:\/\/acumbamail.com\/blog\/wp-json\/wp\/v2\/posts\/18102\/revisions\/24702"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/acumbamail.com\/blog\/wp-json\/wp\/v2\/media\/18101"}],"wp:attachment":[{"href":"https:\/\/acumbamail.com\/blog\/wp-json\/wp\/v2\/media?parent=18102"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/acumbamail.com\/blog\/wp-json\/wp\/v2\/categories?post=18102"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/acumbamail.com\/blog\/wp-json\/wp\/v2\/tags?post=18102"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}