{"id":16438,"date":"2020-07-13T11:06:42","date_gmt":"2020-07-13T09:06:42","guid":{"rendered":"https:\/\/blog.acumbamail.com\/?p=16438"},"modified":"2022-08-08T13:16:11","modified_gmt":"2022-08-08T11:16:11","slug":"blacklist-lista-negra-correo-electronico","status":"publish","type":"post","link":"https:\/\/acumbamail.com\/blog\/blacklist-lista-negra-correo-electronico\/","title":{"rendered":"Blacklist: qu\u00e9 son, y c\u00f3mo saber si tu dominio est\u00e1 en una"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Uno de los factores que m\u00e1s negativamente puede afectar a la <a href=\"https:\/\/acumbamail.com\/blog\/entregabilidad-en-el-email-marketing\/\">entregabilidad de tus email<\/a> es el hecho que que tu dominio est\u00e9 incluido en una <strong>blacklist<\/strong> (o &#8220;lista negra&#8221;). Te contamos c\u00f3mo puedes comprobar si <\/span><strong>tus <a href=\"https:\/\/acumbamail.com\/email-marketing\/\">campa\u00f1as de email marketing<\/a> est\u00e1n llegando correctamente a sus destinatarios<\/strong><span style=\"font-weight: 400;\"> y si no se ha incluido tu dominio en una blacklist.<\/span><\/p>\n\n<h2>Qu\u00e9 son las listas negras de dominio<\/h2>\n<p><span style=\"font-weight: 400;\">Las <\/span><strong>listas negras de dominios,<\/strong><span style=\"font-weight: 400;\"> tambi\u00e9n conocidas como<\/span><strong> blacklist, <\/strong><span style=\"font-weight: 400;\">son una base de datos que se encarga de identificar y recoger los dominios que realizan campa\u00f1as de spam a trav\u00e9s de email. Podr\u00eda decirse que son una especie de fuente que <\/span><strong>indica si los correos que env\u00edas en tus campa\u00f1as est\u00e1n llegando a la bandeja de <em>spam<\/em>,<\/strong><span style=\"font-weight: 400;\"> ya sea porque varios usuarios lo han denunciado as\u00ed o por el m\u00e9todo a trav\u00e9s del que se env\u00edan.<\/span><\/p>\n<h2>C\u00f3mo saber si tu dominio est\u00e1 en una blacklist<\/h2>\n<p><span style=\"font-weight: 400;\">Existen diferentes <\/span><strong>herramientas<\/strong><span style=\"font-weight: 400;\"> que te pueden ayudar a comprobar si tu dominio ha sido incluido en una blacklist. Algunas de las herramientas m\u00e1s conocidas que puedes utilizar para <\/span><strong>verificar si el dominio est\u00e1 en una blacklist<\/strong><span style=\"font-weight: 400;\"> son las siguientes:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><strong>Mxtoolbox:<\/strong><span style=\"font-weight: 400;\"> esta es una de las m\u00e1s fiables para verificar si tu dominio se encuentra en alguna lista negra de spam. Utiliz\u00e1ndola podr\u00e1s saber en qu\u00e9 listas negras se encuentra tu dominio. Adem\u00e1s, te dar\u00e1 <\/span><strong>informaci\u00f3n acerca de las posibles razones<\/strong><span style=\"font-weight: 400;\"> por las que se ha incluido tu dominio en estas listas, lo que te ayudar\u00e1 en gran medida a corregir los problemas necesarios para que tu dominio sea eliminado de esta lista.<\/span><\/li>\n<li style=\"font-weight: 400;\"><strong>BLACKLISTALERT:<\/strong><span style=\"font-weight: 400;\"> es otra de las herramientas m\u00e1s populares para comprobar si tu dominio est\u00e1 incluido en alguna blacklist, aunque su informaci\u00f3n no es tan extensa como en la herramienta anterior.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Aunque hemos mostrados dos de las m\u00e1s conocidas, existen muchas otras herramientas online que pueden ayudarte a verificar tu dominio de manera r\u00e1pida y gratuita. Es recomendable utilizar alguna de ellas para<\/span><strong> comprobar que tus campa\u00f1as de email marketing se est\u00e1n entregando correctamente.<\/strong><\/p>\n<h2>Qu\u00e9 debes hacer si est\u00e1s en una lista negra de dominios<\/h2>\n<p><span style=\"font-weight: 400;\">Si ya has comprobado y confirmado que tu dominio se encuentra en una<\/span><strong> lista negra de spam y quieres hacer que desaparezca de ella, <\/strong><span style=\"font-weight: 400;\">hay varias cosas que puedes hacer para solucionarlo:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Lo primero que debes hacer es<\/span><strong> averiguar por qu\u00e9 tu dominio ha sido incluido en la lista.<\/strong><span style=\"font-weight: 400;\"> Esto se puede dar por diferentes motivos que normalmente tienen que ver con un mal uso de las campa\u00f1as de mailing, como por ejemplo, enviar la publicidad a usuarios que no han aceptado recibirla, enviar contenido sin inter\u00e9s para el usuario o saturarlos con demasiados emails. Si has ca\u00eddo en alguna de estas malas pr\u00e1cticas, podr\u00e1s salir de las <\/span><strong>listas de spam<\/strong> <strong>corrigiendo los errores en el mal uso de las campa\u00f1as<\/strong><span style=\"font-weight: 400;\">.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Si est\u00e1s haciendo buen uso de tus campa\u00f1as y piensas que <\/span><strong>tu dominio ha sido incluido en una de estas listas por error, <\/strong><span style=\"font-weight: 400;\">puedes contactar directamente con los administradores de las <\/span><strong>listas de spam<\/strong><span style=\"font-weight: 400;\"> en las que se encuentre tu dominio para comunicar el error y pedir que se elimine de la misma.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">En ocasiones,<\/span><strong> cuando un dominio est\u00e1 alojado en un hosting compartido,<\/strong><span style=\"font-weight: 400;\"> el mal uso en un dominio de ese hosting puede llevar a la inclusi\u00f3n de todos los dominios que comparten host en la blacklist. Por esto es recomendable evitar los servicios de hosting compartido en dominios dedicados al email marketing. Si tu caso es este, tendr\u00e1s que contactar con los administradores de las blacklist donde tu dominio haya sido incluido y hacerles saber del error.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Ahora que ya sabes c\u00f3mo verificar tu dominio, \u00bfa qu\u00e9 esperas? Saber si tu dominio est\u00e1 en una lista negra es el primer paso para <\/span><strong>mejorar tus campa\u00f1as de email marketing; <\/strong><span style=\"font-weight: 400;\">as\u00ed sabr\u00e1s si llegan correctamente a los usuarios o si tus correos van a la bandeja de spam y, en ese caso, podr\u00e1s corregirlo.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Uno de los factores que m\u00e1s negativamente puede afectar a la entregabilidad de tus email es el hecho que que tu dominio est\u00e9 incluido en una blacklist (o &#8220;lista negra&#8221;). Te contamos c\u00f3mo puedes comprobar si tus campa\u00f1as de email marketing est\u00e1n llegando correctamente a sus destinatarios y si no se ha incluido tu dominio [&hellip;]<\/p>\n","protected":false},"author":22,"featured_media":16437,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1633],"tags":[],"class_list":["post-16438","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-email-marketing-primeros-pasos"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Blacklist o lista negra de correo electr\u00f3nico: qu\u00e9 es<\/title>\n<meta name=\"description\" content=\"Las blacklist o listas negras pueden afectar negativamente a tu entregabilidad. 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