Don't lose years and throw your budget while trying to get it right

Attract and connect with Latinos 

Leverage on Hispanic´s culture, roots, traditions, religion, values and aspirations...

Did you know that in the US?

More tortillas are sold than bread

More Latino music is listened to than country music

Salsa is consumed more than ketchup

#1 2020 artist on Spotify is Latino

 

• +62 million Latinos (19% of the US)
• Primary contributors to population growth
• Median age is 28 (vs 38 of the whole US and 42 of American whites)
• At least $1.9 trillion in 2020 (if US Latinos were a country: 8th GDP in the world)
• US Latino purchasing power grows 70% faster than non Latinos
• 75% of labor force growth in the last 6 years
• US Latinos accounted for 80% of all net new businesses created in the last decade

Let´s talk podcasting!

• 44% increase in monthly listeners (2020-2021)
• 54% of Latino monthly listeners began during the pandemic and 96% of them will continue listening afterwards
• 21% of US Latino population are reached by podcast every day (11% in Q1 2020)
• 75% are likely to purchase from a brand advertised on a podcast hosted by Latinos
• When listening at home, 49% of Latinos are with family and friends (vs 22% of general population)

Advertise on podcasts or sponsor a show

Podcasts are proven to have a spectacular brand recall in general, and the latest research (The Latino Podcast Listener Report 2021) shows 75% are likely to purchase a brand advertised on a podcast hosted by Latinos.

Dynamic ads

 

Smart campaigns

 

Sponsorships

 

Your brand can advertise in one, five, ten or in +60 podcasts depending on the target audience. Our ecosystem also includes emailing and social media to connect on several levels with the audience.

Your brand can get ahead of the curve

Partner with Latinos who understand how and why Hispanics, Latinos, Latinx are yearning for authentic connections with brands that speak to them as the multifaceted human beings they are. Engage with them with ads in a level that leads to real relationships, not just transactional ones that don't last. 

Creators of the award-winning Juan Diego Network

+1 762 226-9104

www.juandiego.us

hola@juandiego.us